If you’re interested in YouVersion or in what you might need to consider when putting together a mobile app for ministy, watch this seven-minute interview, Jesus IS Bigger Than Angry Birds, by TechCrunch with YouVersion’s founder, Bobby Gruenewald.
Takeways:
- YouVersion has positioned itself as a “Bible engagement” tool and “interactive” app
- YouVersion measures ‘everything’ including amount of time the app is open
- YouVersion has positioned itself as a cause (they are trying to get people to read the Bible)
- YouVersion thinks that if something is on a mobile device, it’s more a part of your life
- YouVersion thinks there are many more mobile apps in this ‘religious’ mobile space.
Interesting. What take-aways do you have about how YouVersion is helping people connect with God?
NOTES:
- Since this interview YouVersion has been installed on 50,000,000 mobile devices.
- Meet e4e author Russ Martin and read Russ’s posts on e4e.
Filed under: apps, e4e creator, eMinistry, eTools and technology, mobi...





