No. I haven’t disappeared off the face of the earth, but things have been a bit too hectic over the last few months to do much in the way of blogging.
Anyway, I read a post from Tony at Digital Evangelism Issues that reminded me of some ideas that had been stirring for a while.
The post was about the interactive music video The Wilderness Downtown from Arcade Fire’s song We Used to Wait. They have integrated some personalised elements to the music video through Google Streetview and Google Earth and a response box. I think it is a very creative way to encourage interaction from their audience. But don’t take my word for it, go and check it out for yourself (You need to use Google Chrome for the best experience.) Or watch this clip …
I can foresee that there will many more such media clips over the next few years. I think there are two key ideas that could see this sort of thing become the norm in how we view media.
The first is integrated media. Actually we already have integrated media to a degree. A m...
